Apples Time Capsule
How very annoying that Apple have called their new wireless hard drive Time Capsule. You spend ages trying to get the SEO right for your site and think to yourself, hey - Time Capsule can’t be that competitive a keyword. Then what happens, Wallop! one of the biggest marketing machines in the world brings out a product that shares your keyword and pushes you out to page 2 on Google.
On the positive side (which you must always look otherwise it all gets too much) maybe some of those looking for a time capsule from Apple will see our site and think to themselves, “hey what a fantastic idea” I will sign up to The100YearWebSite and create a real Time Capsule. Steve Jacobs has too much money anyway.
I have also been thinking. What happens to the data when the time capsule breaks down? I had an external hard drive go wobbly on my once and they wanted £700 to recover the data (the drive cost £120 in the first instance). Suffice to say I just spent the next 3 months re loading all my cds back into itunes.
Tags: apple, archiving, memories, the100yearwebsite, time capsule